Passion becomes profession
"I'm buying a jersey because I think the team is great..."
"The rest of the merchandise kind of goes with it too..."
When I uttered these sentences, I couldn't have imagined that a few years later I would be standing in my own store on Zurich's Limmatquai.
But first things first...
The market vendor
From a small private collection grew a real warehouse full of special pieces. What started with the idea of passing on individual items quickly developed into a passion: bringing special, hard-to-find products closer to people – personally, with a story.
So I started selling at markets in Switzerland and quickly realized how great the interest was. Demand grew, so I started buying entire collections and built contacts right up to official suppliers.
Today, I share my enthusiasm for exclusive Major League merchandise with you – carefully selected and sold with heart.
Vendors
"My market stall is too small for the range of products I could offer through direct suppliers."
"My time, in addition to my regular job, is too limited to further realize my business model."
It quickly became clear to me that with the knowledge I had acquired and the constantly joining new suppliers, I could build a small empire.
ALL-IN
I quit my job, rented my first shop, and had the privilege of receiving goods directly from suppliers.
My business was established.
Today, I have been proudly and passionately running my store La Tienda 37 in Zurich for several years.
Rebranding
And as I write this today, I am in the midst of my rebranding and am excited to welcome you to my new online shop, The League 37.
Here you get everything under one roof. From Mitchell & Ness to New Era, on to Nike and many more.
With us, you'll find everything from retro jerseys to vintage items to current on-field and sideline articles. I am constantly working to expand our product range and, of course, I am happy to accommodate customer requests. So don't hesitate to contact us if we don't have your desired item in the online shop.
